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LoyalTrak captures Customer data off a valid Driver’s License. The software can interpret the digital data information from the Magnetic Stripe and/or 2D Bar Code from a driver’s license. The Information is displayed in a customizable window that allows addition information, such as E-Mail address, SSN, Profile Questions, etc to be captured. Interfacing with you Point of Sale System, Customer purchasing can be tracked, profiled and assigned point values. Customer can redeem points for prizes that you set up. This leads to total customer satisfaction and repeat business.
Features:
Workstation Application
- Driver's License swipe or manual entry
- License information automatically populates form
- Age Validation
- Capture customized player profile
- Capture Players Picture
- Print customizable Loyalty Club Card with optional Players picture
- Screens customizable to unique Look and Feel
- Easy to use
- Date and Time Stamp
PRM Kiosk
- Player Self Registration in Loyalty Club Program by Driver's License swipe
- View Customer Club Points
- Point Redemption
- SweepStakes Module
- Display Advertising and Promotional Media
- Screens customizable to unique Look and Feel
- Easy to use
- Allows players to view points
- Screens customizable to Casino Look and Feel
Reporting Analytics for Customer Intelligent
Analyze Your Marketing Effectiveness - Customer Retention - Customer Behavior - Visit behavior - Lifestyle preferences - Visit frequency - Revenue/profit measures - Mailings - Total Points History - Coupon Redemption
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